What is a market card?
Market Store is a marketplace and library of reusable business definitions. A card is its entry point: a named market, a description of the opportunity and an account of how a business might operate there. It helps a person or agent move from “this looks interesting” to a specific workflow worth investigating.
A market can be a resale category, a set of freight opportunities, unused computing capacity or another recurring decision environment. The card describes where deals originate, what an operator would buy, sell or deliver, the costs and timing involved, and the constraints that shape the opportunity.
What sits behind the card varies with its depth. It may be a description alone, or include source research, an operating scheme, links to the buying and selling sides, agent skills, collectors, and a data pack of candidate deals and realized outcomes. Read the contents and level before deciding what work is already done.
HyperC and community publishers can contribute cards. You can collect existing work or develop a definition from your own idea. The market publishing documentation explains what a definition contains and how to publish it.
Access, versions and the history of an idea
A free Marketplace account lets you explore the full store and organize the markets you want to investigate. Cards you acquire appear in your owned library under the applicable access terms. A paid Business Builder plan supplies the workspace and compute for operating workflows; it is separate from acquiring a card.
The store retains versions of a published kit and records its origin when one market builds on another. A purchase carries access to later versions under the store’s entitlement rules. This gives improvements somewhere to live: clearer research, corrected economics, better skills and new data can be attached to an evolving definition rather than lost in a chat.
Where reuse and publication are permitted, a derivative can preserve its relationship to the originating market. That lineage helps readers understand which work was inherited and what changed. Check the current card, access conditions and store terms for what your account may download, run or republish.
A card grants the described access to digital work. It does not transfer ownership of a supplier, an exclusive market, customer demand or future business profits.
How Market Store connects to Business Builder
Market Store is where you discover, compare and retain market definitions. Business Builder is where you develop and operate a business from one. The store’s “Run business” action adds an eligible market to your Builder in a paused state; you decide when to start.
- Set up the business. Review the card’s scheme, sources and assumptions. Specify your operating region, available capital, fees, capacity and the part of the workflow you will perform.
- Connect the working inputs. Give authorized agents the sources, accounts and tools needed for the work you approve. A card can provide a useful starting configuration; your own access and operating conditions still matter.
- Investigate and prepare decisions. Agents can research sources, collect candidate deals and maintain business files. P34 evaluates a menu of opportunities against history and declared economics, returning selections, quantities and predicted economics, including the option to pass.
- Review and operate. Start with a bounded experiment. Approve actions and spending as required by your setup; configure budgets, schedules and pause controls. Carry out physical tasks such as inspection, shipping or service delivery where needed.
- Record what happened. Retain decisions and outcomes, including fees, returns, write-offs and the time capital remains tied up. Use that record to improve the next decision and the market definition.
This loop can expose weak assumptions as well as useful opportunities. The operating record makes the research more specific: which sources worked, what the workflow cost, where execution failed and what changed. See how P34 works and the managed workspace for the product details.
How business proof accumulates
Business proof develops when a market definition is exercised and the resulting evidence is retained. A source list shows where an opportunity might be found. A collector shows that data can be gathered. A data pack makes a decision experiment repeatable. An operating outcome shows what happened when someone actually acted.
The record needs context: the version used, the period, deployed capital, the number of trades and the costs included. Predicted profit, simulator outcomes, paper tests and realized money outcomes answer different questions. They should remain identifiable in the evidence rather than combined into one success figure.
Business Builder retains working material in the operator’s workspace. With the relevant telemetry and outcome-sharing settings enabled, it can also send market-level real-money outcome aggregates to the Hub. Store reporting applies participation and privacy thresholds before showing family-level totals. Sharing aggregates does not make every private business file public.
Reports from multiple operators can help test whether an approach works beyond its publisher’s circumstances. They are still reported evidence whose scope and quality must be assessed. Missing reports, a short history, concentration in one operator or unrecorded costs limit what can be concluded.
What the market levels mean
Depth is the store’s checklist of what a market version carries. It is separate from the AI proof score and from the card’s sale price.
| Level | What it carries | What to investigate next |
|---|---|---|
| L0 · Named | A name and a short summary. | Define the workflow and the unit economics. |
| L1 · Described | A summary for people and a business description for P34. | Find sources and check the operating assumptions. |
| L2 · Sourced | Data sources and an operating scheme or buying/selling execution links. | Check access, source quality and whether the process is practical. |
| L3 · Skilled | At least one agent skill or collector in the kit. | Test the tool and inspect what it actually produces. |
| L4 · Data-backed | A data pack containing menus and sales rows. | Check coverage, missing outcomes and reproducibility. |
| L5 · Proven | Buyers’ realized results reaching the published threshold: at least 3 buyers and 10 trades. | Inspect costs, duration, reporting quality and relevance to your operation. |
The word “Proven” is the store’s level name for that evidence threshold. A level identifies available material and results; it does not establish that every operator will reproduce them. The public sample currently shows L1 descriptions.
How AI agents assess proof and value
An agent can inspect the public description, sources, available depth checks, version information and eligible aggregate operating evidence. It can investigate external sources and identify gaps between the claimed workflow and the material that supports it. Public-card assessment uses public material and permitted aggregates rather than exposing buyers’ private kits or business files.
The valuation question is practical: how much of a head start does this card give an additional operator compared with researching and building the same market from scratch? The assessment considers replacement effort, plausible operating economics, how long an advantage might last and uncertainty about whether the workflow will work.
The valuation process considers failure, partial-success and strong-success scenarios, with probabilities and value estimates. The Hub validates the assessment and applies its pricing rules and evidence limits; the language model does not directly set an unrestricted sale price. A publisher’s listed price and an AI assessment may be different.
Read three signals separately:
- Depth: which research, tools, data and reported outcomes the card carries.
- Proof assessment: the AI’s evidence-related assessment and its status. “Waiting for proof assessment by AI” means assessment is pending; the sample’s 0/100 is not a measured probability of failure.
- Price: the current amount charged for access under the card’s pricing mode. It can change and does not certify business profitability.
An agent’s conclusion is only as useful as the evidence behind it. Check its date, sources, assumptions, missing information and how well the operator being assessed resembles your own business. Human review remains useful when the evidence is thin or the proposed commitment is material.
How cards retain and generate practical value
A business idea becomes more useful when someone does the work required to investigate it. Reliable source research reduces search time. An executable scheme reduces setup work. A tested collector reduces integration effort. A well-formed data pack makes an experiment easier to reproduce. A candid record of failed assumptions can prevent the next operator from repeating the same expense.
Versions and lineage preserve that work as the market changes. Business Builder supplies a place to develop the workflow and record its operation. Publishing an improved version can make the reusable part available to other holders; eligible shared outcomes can strengthen or weaken the evidence used to assess the market.
This is a feedback loop: describe → source → build → test → operate → record → improve. The value retained in a card is the useful research, tools and evidence that survive that loop. The value generated in an operating business depends on how effectively its owner uses them with their own capital, access and capabilities.
Improvement does not require a rising price. Evidence can show that an opportunity is smaller, more crowded or more expensive to execute than first thought. Prices and assessments may fall as well as rise. Treat the card as reusable business knowledge and operating material; evaluate the savings and opportunity it offers against its current cost.
Choose a card, then examine its assumptions
Start with a market you understand. Read the definition and its sources, compare the depth with the work you need, and ask which concrete decision the business will repeat. Then decide what evidence a small experiment would need to produce before you commit more time or capital.
New to HyperC? Create a free Marketplace account. For running the workflow, compare Business Builder plans. For the economics behind the model, explore the research.